A promotion package for the release of an album, to include a music promo video, together with two of the following three options:- A website homepage for the band
- A cover for its release as part of a Digipak (CD/DVD package)
- A magazine advertisement for the Digipak (CD/DVD package)
- A cover for its release as part of a Digipak (CD/DVD package)
- A magazine advertisement for the Digipak (CD/DVD package)
Ideas:
We have decided to create a music video which has a storyline to fit the music
Genre: Acoustic piano/R ‘n’ B/electronic
Storylines we have thought of:
1.A Man wakes up and go out and has an irregular day, mainly at night time, allowing it to fit in with the type of song which will be about unfortunate events.
2.A girl is sat at the graveyard crying, allowing the audience to think she is upset about someone crying but it isn't actually over that. Story follows.
3. Circular narrative showing the audience the ending and then the story comes afterwards explaining what exactly happened.
Ancillary tasks
. We will also be making a magazine advertisement from the Digipak. We will make this attract to our target audience by having intriguing things on the advertisement. For example in one CD there is a free meet and greet with the musician/s. In every CD pack we will also include a free iTunes voucher worth £2, allowing it to appeal to our target audience. In the advertisement we will also include images from the music video and an image of the CD.
2. We will be making a cover for the CD’s release as part of a Digipak. We will make the Digipak’s cover fit in with our house style throughout so that our target audience is able to realise the musician/s straight away. We will also feature lyrics and images as well as names of the other songs that the musician/s have written.
A website homepage dedicated to the musician/s, this shall be our first ancillary task. For the webpage we will need to create a house style that has a colour scheme that fits the band musician/s genre and the target audience. We will include usual features that are generally shown in a webpage for example ‘buttons’. The images used on the web page will be bold and appealing to the target audience
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